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Keslow Camera Always Ready for “Action” with a Tablet Solution

| On 02, Apr 2014

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Brad Wilson
Brad Wilson is currently the Rentals Manager at Keslow Camera and, with his team, manages the majority of the client contact for the company, ensuring client expectations are consistently surpassed. Brad has a very diverse knowledge of the film industry, having previously worked in production management while at National Geographic TV & Film in Washington, DC., Brad also gained international exposure during his experience at Lemac Film & Digital as their National Equipment Systems Manager, coordinating equipment across their three offices in Brisbane, Sydney, and Melbourne, Australia. Brad received a Masters degree in film production from the University of Sydney, Australia. With his industry knowledge and thorough understanding of the latest digital cinema cameras, Brad ensures Keslow Camera's clients are the best served in the film rental business.
Brad Wilson

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Keslow Camera may not be a household name, but if you watch TV or go to the movies, you’ve seen our work. As one of the largest camera rental companies in the Los Angeles/Hollywood area, we have a long list of credits ranging from Lone Suvivor to Disney’s upcoming Tomorrowland, to popular television shows like Sleepy Hollow, Chicago Fire, Shameless, and many more.

Our success comes largely from a culture that always puts the customer first. This requires commitment, talent and very efficient business processes. That’s why Keslow Camera abandoned its old paper-based system for a custom FileMaker solution for iPad, iPhone, and Mac computers that we affectionately call Flawless. Today, the solution touches every aspect of our business, from managing contracts and bids to fulfilling orders, tracking equipment worldwide, invoicing, and forecasting sales.

After implementing Flawless, I’ve learned several ways to succeed with tablets.

  • Don’t get bogged down in paper: Instead of spending several minutes trying to locate an order or determine what’s in stock and what is already rented out, our team can now respond instantly to customers. This flexibility enables us to land important contracts with major media and entertainment companies.
  • Involve the entire staff: We now have over 50 employees across various offices around the U.S., all using Flawless running on Macs, iPads, iPod touches, and iPhones. The equipment puller, shipping & receiving team, and prep technicians all use iOS devices to accomplish their work.  Any time barcodes are being scanned in or out to build contracts; an iOS device comes into play.
  • Engage management: We’re using iPhones running Flawless remotely, either from home after hours or anytime we are out of the office to check availability of gear. This capability is especially handy throughout weekends when we get emergency calls.
  • Keep speed in mind: Production teams need to know in advance what equipment is available if they need additional gear shipped out. Flawless helps us submit bids faster than the competition so we are the first to respond to the customer.
  • Think paperless: We need to manage a large number of PDFs – purchase orders, contracts and invoices. With our custom solution, the company can maintain these documents externally to the solution in managed storage, while still being able to have instant access. 

Developer Scott Rose of ScottWorld developed Flawless. The database is hosted on a Mac Pro for easy access across Keslow Camera’s offices in Los Angeles, Chicago, Miami, Santa Fe, and New Orleans. Managers and staff can tap into the information they need anytime, from anywhere, including via iPads and iPhones. The FileMaker Go app brings the full, rich application to Keslow’s iPad and iPhone users – it’s not just a slimmed-down version of the database.

Plus, unlike typical off-the-shelf software, it’s really easy to make updates and improvements to our solution, as our business grows – no waiting for months or years for new features. With our new solution, ScottWorld can constantly and quickly make improvements any time an employee has a good suggestion.

Keslow Camera is growing roughly 30 percent year over year, so having this kind of power and flexibility is essential. This blazing-fast solution, accessible to our staff nationwide, is really helping set us apart from our competition.

 

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